Identity · Web
Static Soda
Fizz with attitude — a full identity and a site that crackles.
Client
Static Drinks
Year
2024
Discipline
Identity, Web, Packaging

Overview
The brief, and the bonk
The challenge
Static wanted Gen-Z buzz without becoming a meme. The brand had to feel playful but premium.
Our approach
An electric identity with a tactile, scroll-led site and packaging that feels like static on your fingers bold color, hard edges, zero filler.
The outcome
Static sold through its first run in weeks and landed in three national retailers.
0%
First run sold
0
Retail chains
+0%
Social growth



